Fractional marketing leadership that drives enterprise growth.

Market leadership doesn’t happen by chance—it’s built with strategic clarity, operational discipline, and bold, decisive action. Michelle Jackson has been at the forefront of transforming brands, developing high-performing marketing teams, and driving measurable growth for companies competing in complex markets, including healthcare SaaS, group purchasing, consulting, revenue cycle management, consumer healthcare, and CPG.

As a fractional CMO, Michelle brings the insight and executional power of a full-time marketing leader—without the full-time overhead. Her expertise spans enterprise-level brand transformation, revenue-driving growth strategy, and building marketing and communications engines from the ground up.

She has a proven record of:

Building scalable marketing functions that align with business goals and create structure where it’s needed most.

Leading transformative rebrands that reposition organizations to capture market share and elevate executive engagement.

Driving measurable impact, from a 181% surge in top-of-funnel activity within three months to multimillion-dollar revenue contributions tied to precision marketing efforts.

Shaping client and stakeholder experiences that deepen trust, accelerate deal velocity, and forge lasting partnerships.

Michelle’s leadership is both visionary and pragmatic. She is known for stepping in fast, assessing gaps, uniting stakeholders, and generating momentum that lasts long after the first wins are achieved. Whether repositioning a brand, modernizing a marketing tech stack, or guiding teams through high-stakes transformations, she brings the clarity, confidence, and enterprise-tested expertise to deliver results that endure.

Strategic marketing leadership isn’t a luxury—
it’s the difference between keeping pace and setting the pace.

S

“Michelle brings not only exceptional marketing expertise—but unwavering passion,
integrity, and a commitment to excellence in everything she does. Her leadership and
creativity turn challenges into standout results.”

Vice President, Vizient